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Communications and Marketing Manager - NMWA

Communications and Marketing Manager - National Museum of Women in the Arts

The Communications and Marketing Manager assists with plans to increase the museum’s visibility by publicizing and promoting exhibitions, programs, events, and other museum initiatives to the media and other targeted audiences, based on strategies devised with the Director of Communications and Marketing. Additionally, the Manager will assist the director in liaising and monitoring relationships between the museum and its strategic marketing and public relations firms. The Manager will also contribute to the implementation of marketing and advertising plans, oversee content for the website press room, and manage administrative duties within the department, including the annual budget. This position reports to the Director of Communications and Marketing and has no direct reports. This is a full-time position with a competitive benefits package.

Responsibilities:

Communications

Research, write, edit, and distribute press releases, advisories, exhibition schedules, calendars, and other materials by establishing and tracking deadlines and soliciting and fact checking information from staff

Respond to media inquiries, pitch stories, arrange interviews, and accompany and serve as primary contact with photographers and film crews 

Maintain, research, and segment media contacts, and send press materials from the Cision Communications Cloud media database

Manage all aspects of exhibition press previews 

Organize and coordinate the distribution of images used by the department with the museum’s digital asset management system

Assist director on drafting talking points, quotes, and blog posts

Update the website press room and SharePoint Communications and Marketing page

Assist in the preparation of grant reports and proposals and board reports

Marketing

Implement and measure success of exhibition and institutional advertising plans in conjunction with director and outside contractors

Act as a project manager on select advertisements, signage, and collateral pieces

Coordinate advertising discounts and promotions with staff

Design, obtain quotes, direct printing, and distribute various museum materials 

Produce, deploy, and analyze visitor surveys

Ensure brand consistency across departments

Social Media and Web:

Assist with idea generation, development, and coordination of social media campaigns as a participant in the Social Media Working Group

Serve as a point person for the annual #5WomenArtists campaign, including creating schedules, drafting copy, and spearheading outreach to cultural organizations

Act as the departmental website point person with responsibilities including, but not limited to, reviewing content on department’s web pages on designated schedule; inputting new/updated content; and creating event listings

Serve as department’s point person for technology platforms including, but not limited to, Asset Bank, Luminate, SharePoint, and all aspects of the Cision Communications Cloud

Coordinate with Digital Engagement team to manage and maintain Google Grant 

Perform related duties as required.

Qualifications:  

This position requires a Bachelor’s degree in communications, marketing, museum studies, public relations, or a related field with five or more years of experience in a museum setting or cultural arts organization. The successful candidate will demonstrate the following skills/experience:

Excellent written communication skills, including precise editing abilities

Ability to manage multiple projects and priorities with high energy and strong problem-solving skills

Experience working collaboratively within an organization and with outside vendors

Strong administrative and business operations knowledge

Advance knowledge of Cision Communications Cloud

Excellent skills using a variety of software such as Microsoft Office Suite, particularly Excel, and Adobe Creative Suite, specifically Photoshop and InDesign

SALARY RANGE:  

$55,000–$60,000 annually

Please submit applications by emailing cover letter and résumé to HR@nmwa.org. The National Museum of Women in the Arts is an equal opportunity employer. Applications must be submitted by Tuesday, June 18, 2019.

The National Museum of Women in the Arts (NMWA) is the only major museum in the world solely dedicated to championing women through the arts. With its collections, exhibitions, programs, and online content, the museum inspires dynamic exchanges about art and ideas; advocates for better representation of women artists; and serves as a vital center for thought leadership, community engagement, and social change.